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Speaker Bureaus
Managing the Process
Coordinating your speaker bureaus is an important task for effective meetings. Typically, your speakers are large customers or thought leaders for your product. As such, it is important that they be well cared for and have good direction for speaking engagements. Watermark serves as the point of contact for the field representatives and the speakers. We receive the request from the field, and then coordinate the date, time, and travel arrangements with the speaker. Watermark’s approach is to manage all the behind the scenes tasks so the speaker can concentrate on delivering the product message and the field representative can concentrate on interacting with their customers.
Watermark provides the field force with electronic access to request a meeting on-line. Once the request is submitted, an e-mail is sent to the representative, their manager, and Watermark for processing. As a way to keep speakers interested in your company, Watermark pays the speaker honorarium and expenses on a weekly basis. Any checks submitted for that week are sent out and tracked. We also manage the year end tax forms for each speaker. All costs associated with the expenses and honorarium is passed through to you with zero mark-up.
KOL Training
Typically, your speakers are large customers or thought leaders for your product. These speakers are used to deliver important clinical information for your products on a peer to peer basis. As such, it is important that speakers be well cared for and that they have good direction for speaking engagements. Watermark provides training to KOL on FDA guidelines for presentation of materials for sponsor companies, travel guidelines, and presentation of your product specific information. The objective is to provide knowledgeable information on your product, staying within the FDA and compliance guidelines, and making your events a success.
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